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Drive Conversions with Brand Marketing Videos - Awareness - TOFU (Top of the Funnel)

Updated: Sep 14


Awareness video marketing sales funnel Video Blogillustrating the role of video in engaging and educating customers at the top of the sales funnel.
Unlock the power of video in your sales funnel! Awareness videos engage, educate, and build interest, setting the foundation for long-term customer relationships. Start driving conversions today with MKZ Media.


Your goal here is to create brand Awareness. You attract potential customers with engaging, informative content that solves a problem or entertains.


Videos: Explainers, Educational videos, Brand Storytelling.

MKZ.media videos power to drive conversions 95% of consumers retain information better when they watch a video than when they read text. Videos are shared 1200% more than text and images combined. This is the top of the consumer sales funnel awareness your customers are. Exploring, educating and curious.

Using Google's social media and websites to inform their buying decision, this is the top of your video marketing sales funnel. Awareness videos include your brand, story, video, and your social media shorts for weekly and monthly posts. The goal of these videos is to inform customers and gain interest.

These videos will be posted on your Google My Business, social media channels and your website. This highlight video for habitat for humanity's women's build captures the passion and impact of the project. The full video was showcased at the annual fundraiser conference.

MKZ.media filmed the interviews on site, providing personal stories from the volunteers and recipients. The B roll footage showcases the women building, bringing the project's mission to life to start your journey towards captivating brand marketing videos, contact MKZ.media today.





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